Nōema - Store

the store

Greek Heritage, Nomadic Soul

An artful anthology of fashion, jewellery, and decorative objects that invites you to linger, look closer, and uncover new obsessions.

Inspired by the timeless simplicity of Cycladic style, the Nōema Store wears its heritage as lightly as a second skin. A constellation of free-flowing spaces, the boutique inhabits a typical Mykonian residence — an understated backdrop for a trove of beautifully crafted treasures from Greece and beyond.

model in a beautiful summer white dress photoshoot

black and white photo of white doves white birds and white rocks flying up to the sky

INSPIRING CURIOSITY

Garments hang on hooks and lines, reminiscent of fresh laundry fluttering in the sea breeze. The signature line Prao, designed by Marios Schwab and Jacopo Ianniello, is a subtle paean to the ancients: fluid shapes, flattering drapes, and ethereal fabrics that will drift effortlessly from beach to lunch to dancefloor. Kaftans, swimwear, and statement jewellery, leather sandals and espadrilles, hand-made ceramics, cosmetics, and fragrances immerse you in the carefree ambience of the Greek islands.

caravana designer scorpios mykonos handmade elegant white summer dress with open back and interlacing strings

thank you !

thank you!